Tailored Social Media Strategies for AEC Firms
Headquartered in Minneapolis and serving clients nationwide, Vnzo offers a holistic approach to social media management tailored to architecture, engineering, and construction firms. While social media may not directly secure new projects, it’s crucial for building brand awareness that can lead to more bid invitations. Vnzo's strategy goes beyond traditional posts, incorporating trendy videos, testimonials, and collaborations.
By integrating these with our broader brand strategy services, your AEC firm can effectively showcase its expertise, highlight successful projects, and remain competitive in the market, amplifying your brand’s voice and engagement.
Social Media Management Services
Building and managing a professional LinkedIn presence that positions your firm as a thought leader in the AEC industry. We manage your company’s page, including regular posts and engagement, ensuring your expertise is showcased effectively. Additionally, we offer personalized post creation for key team members, such as principals and directors, to amplify their influence within the industry.
Showcasing your firm’s projects and culture through visually compelling content on Instagram, including the strategic use of Instagram Reels to capture attention and keep up with industry trends. We curate and manage your feed to highlight your work, engage with your audience, and build a strong, recognizable brand in the AEC space.
Developing and managing a robust Facebook presence to connect with a broad audience. We create and share content that highlights your firm’s achievements, engages followers, and encourages community interaction, driving awareness and interest in your services.
YouTube
Leveraging the power of
video production to tell your firm’s story and showcase your expertise on platforms like YouTube. We create and manage video content that highlights your projects, shares industry insights, and builds a visual portfolio that attracts and converts potential clients.
Social Media Examples
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The majority of firms (56%) lack confidence in their social media posting
Over 80% of B2B leads generated through social media come from LinkedIn.
Fewer than 20% of AEC firms post regular video content.
"Vnzo AEC has a unique and elevated approach to brand strategy and marketing. They're easy to work with and incredibly creative! HIGHLY recommend!"
Jessica LeGare
Owner, JL Commercial Services
Our Process
#1 Social Media Strategy
Your dedicated social media manager begins by understanding your firm’s unique goals. From this foundation, we develop a tailored strategy that identifies target audiences and selects the most effective platforms and content types to engage and grow your following.
#2 Content Curation & Creation
We curate and create high-quality, relevant content tailored to your audience, including visuals, captions, and interactive elements that consistently reflect your brand’s voice and values.
#3 Channel Optimization
We optimize your social media profiles and channels to enhance visibility, improve user experience, and ensure consistent branding across all platforms, making it easier for potential clients to find and connect with you.
#4 Posting & Management
Scheduling and managing posts to maintain an active and engaging presence, while also monitoring performance and interactions to continuously refine your approach and maximize results.
Ready to get started?
Let Vnzo AEC help build your firm's digital presence. Reach out now to get started.
Vnzo AEC LLC is a subsidiary of Vnzo LLC – for general inquiries and employment opportunities, please contact info@vnzo.co or call us at (952) 252-8628. No materials on the Vnzo AEC website should be constructed as solicitation or advice to buy any products or materials.